Best Practices in Business Development: Just Taped at AIA National Convention, Available for CEUs

Karen Compton taped her popular webinar Best Practices in Business Development at the recent AIA National Convention in Denver. The course is now available for AIA/CES learning units.

Introduction on the AIA Virtual Convention webpage:

With the fiscal year well underway, many firms are adapting their business development to respond to changing market conditions. For those firms that lack a defined and strategic direction, efforts must be made to devise a business development (sales) plan that responds to a changing economy, explores new and emerging markets, responds to changes in funding mechanisms and advances the firm's overall business objectives.

This session is designed to examine:

1. The need for Business Development Planning
2. Best practices in strategic / business development planning
3. Changing client demands
4. Metrics used to assess your effectiveness

Learning Objectives:

• Understand the value of business development planning
• How your business development plan supports your firm’s business objectives
• Articulate the return on investment in developing a sales culture
• Learn what other participants are doing (or not doing) and the BD challenges they face

Speaker(s): Karen Compton, Principal, A3K Consulting

Best Practices in Business Development TH505, AIA Virtual Convention Course